Interactive 360° photos

360° photos on the booking.com portal

on Booking.com the use of 360-degree photos is currently (January 2020) in the testing phase. Some accounts have already activated this option (perhaps yours too?) - so it's only a matter of time before all users of the booking service can start adding 360-degree photos to their ads.

Here is your chance to stand out from your competitors in the Booking.com jungle. Order world-class quality 360-degree photos of your property and be among the first to show them to customers. They will book then 🙂

360° photo sharing on Facebook

For Facebook, we make separate panoramas in post-processing that are exactly the right size and metadata. You can share these panoramas on Facebook just like regular pictures. Facebook automatically recognizes that it is 360° content and automatically makes it interactive. Below are some examples of 360° panoramas shared on the Facebook wall - click on them to see how they look on Facebook.

Virtual tour

If there are already more than three 360-degree photos, a virtual tour can be assembled from them. A virtual tour is such an environment where you can easily "walk around" between different 360-degree views. The virtual tour can also contain information about the photos and interesting things located in the photos.

A virtual tour can be simple - designed simply to show locations and spaces. At the same time, 360-degree photos can also be used to create a particularly gorgeous visual presentation, which acts as a digital business card introducing the company. The company can add such a tour to its website, for example, in the same way as the virtual tour of the Stembock house is included below ↓

Using 360° photos as normal photos

A 360×180° panoramic photo can be used like a normal image - on a website or elsewhere. The panorama assembled from several individual images is very large (18,000 x 9,000 px) and therefore various smaller parts can be cut from it without reducing the image quality.

360×180° panoramic photos are such images that have the entire surrounding view folded into them. Especially in the photos taken from the interior, we can see how the ceiling and walls and everything else are geometrically distorted and bent into one plane. Such images have a maximum wide angle and an interesting perspective - see one example of a helicopter simulator. You can cut out an area from such an image, which is particularly effective when used on a website - see right here below ↓

360° photos become super beautiful large prints

Since the 360° panoramas I take are very large, they are perfect for printing. Both smaller and extra large. For example, such a panorama can be printed super sharp on a 3 m wide canvas on a kapa board and put on the wall. Estonian Aviation Academy for example, gave a large printed aerial panorama as a gift to an important foreign guest. Tartu Health College however, used panoramic photos in the design of cardboard ruler bookmarks. SA Innove used many 360° panoramas in its publication introducing vocational education “To help the decision maker“.